The IRG Impact Study drew on 450 vision interviews and a survey of global business leaders. It found large gaps between overperformers and underperformers on purpose, opportunity, and representation.
A February 2022 announcement of a quarterly cohort program that puts thirty to fifty chief marketers through twelve weeks of learning built on the IRG Growth Study.
Early Marketing2020 findings presented at the first CMO round table held at the Cannes Lions Festival, chaired by the chief marketing officers of Unilever, IBM, Visa and Adobe.
