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Published on: 01 January 1970

How AB InBev turns into action mode for Ukraine.

When Covid hit, some brands quickly turned their production facilities around to create products that people needed the most; for instance, AB InBev started producing hand sanitizers to lower the infection rate. Last week, AB InBev provided 2 million cans of emergency drinking water to Ukraine and other surrounding refugee relief areas.

AB InBev’s purpose is to bring people together for a better world. That is why the company also provides critical assistance to its 1,800 employees in Ukraine and their families including providing housing and financial support. In addition to donating to the Red Cross, AB InBev is working in partnership with them, other CPGs, and local NGOs to provide food, blankets, medical supplies.

Inspired by Julie Yufe – Head of Growth Markets Europe, AB InBev, IRG participant 2021

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