IRG100 Alumni

Albert was passionate about cars from an early age. With 3 years, he began his training at the German School of Barcelona, ​​a school where he graduated with the German “Abitur”. Hence, it does not seem strange that, when he reached 18, his desired car was the Golf GTI.

After graduating in Business Administration and Management by the University of Barcelona, ​​he began working in the area of ​​Advertising in Volkswagen. The moment he got the position of Product Manager for Golf, is when he really enjoyed the car of his dreams. Years later, another dream came true, becoming the head of advertising for the brand, a position he held for almost 10 years and during which campaigns were launched that have helped strengthen Volkswagen's current positioning.

After performing various functions in other brands of the group and pursuing the Executive Education Program at IESE Business School, today he enjoys being CMO at Volkswagen Spain.

With more than 25 years’ experience and a career closely linked to the world of marketing, Albert stands out for its innovative, daring, and challenging character. Thanks precisely to this character and its creative vein, latest campaigns have been recognized as examples for success in renowned forums and festivals. Volkswagen’s Brand image and appeal has significantly increased.

One of the principles Albert defends is that whoever does not risk does not succeed. Therefore, he is constantly challenging the teams to test products/ideas in their beta state and so to take controlled risks being the first. Prove of that is an achievement, Albert shared recently in the worldwide “Google Marketing Live” in San Francisco on how Volkswagen Spain has become the first worldwide advertiser to develop and launch a campaign with a new technology that managed to multiply results while reducing costs.

Andrew Geoghegan is the Global Head of Consumer Planning at Diageo - the world’s largest premium drinks company and home to brands such as Johnnie Walker, Guinness, Smirnoff, and Tanqueray. He leads a 150 strong function in 52 countries in their mission to lead the total business with ideas and insights that sell more.

He is passionate about marketing effectiveness and has pioneered an approach across Diageo using leading-edge data and technology called marketing catalyst. This programme has already paid back over x15 the initial investment and given Diageo the confidence to buck the trend for consumer goods companies in recent years and increase its marketing investment ahead of revenue growth. To raise creative standards alongside this he introduced ‘creative sparks’ a programme blending inspiration with capability building.

Andrew was featured as a Male Agent of Change by Management Today in their 2019 Power List for his work on gender representation. This is work he has shared at Cannes and twice in New York at the UN women’s council in service of their 2030 sustainable development goals. Andrew also contributes a regular column to Marketing Week.

Prior to this Andrew held a variety of roles at Diageo and PepsiCo including Global Innovation and Consumer Planning Director on Guinness, and Consumer Planning Director for Diageo Africa.

Starting out as an intern at L’Oreal, Annabel loved the big-name brands but decided that fast-growing startups were where the fun was at. Launching her career marketing FreshMinds, she established the business in the competitive fields of market research and recruitment, before moving to the client side to set up the retail division. It became the business’s biggest sector, attracting Estee Lauder Group, eBay and Coca-Cola as clients.

Along the way, she met Brent Hoberman and, under his mentorship, realised that ecommerce was her future. He hasn’t been able to shake her off her since - working together at mydeco.com in London and New York; at Founders Forum; and now at MADE.COM – the leading European design brand for beautiful products at affordable prices.

Joining MADE as Head of Business Development when it was still a fledgling business with a turnover of less than £10M, Annabel was swiftly promoted to Country Manager UK and saw MADE named the second fastest-growing tech business in the UK by The Next Web in 2014. It reached profitability in the UK in 2015. Now, as the brand’s Chief Commercial Officer, she manages talented market teams across the UK and Europe.

Annabel is proud of MADE’s achievements - now in eleven markets, with growth rates globally of 37 percent and net revenues of £173m in 2018. But it’s not just about the numbers. Annabel is passionate about building a dynamic team of diverse and developed minds, and is constantly striving to maintain MADE's startup culture alongside its rapid growth. Her success has been well acknowledged: 2015 Management Today’s 35 Under 35 in 2015, 2016 Marketing Week’s Vision 100, 2017 runner-up for Excellence in General Management at the Digital Masters Awards; 2018 Campaign’s Power 100; 2019 Winner of Commercial Excellence at the Digital Masters Awards.

Her entrepreneurial spirit saw her running her own ecommerce silk business, and a business in floristry - a long-held passion, closely succeeded by architecture and interiors. Her true loves though, are her husband and three children, who inspire her every day.

Annabel is Hiscox Global Brand Director & CMO of Direct Asia and is responsible for driving the effectiveness of marketing specifically in key markets of UK, US, France, Germany, Thailand & Singapore. Her key deliverables are; running and sustaining the 'Hiscox Marketing Excellence' programme, owning the Hiscox & DirectAsia brand architectures and ensuring its local activation, and providing technical support, guidance and best practice to all markets.

Annabel joined Hiscox in January 2009 and previous to her time at Hiscox, Annabel worked for a number of FMCG companies including Coca-Cola and Burtons Biscuits. Annabel holds a chemistry degree from the University of Bristol and is a Fellow of The Marketing Society, member of the Financial Services Forum, and a Tech London Advocate.

As Chief Commercial Officer, Antoine focuses on Group B2B solutions and monetization. Antoine also handles Large Client account tactics with a particular focus on large Retailers, Brands as well as Malls and other areas with heavy foot traffic. Antoine is also involved B2B product strategy and partnerships. Leveraging on his background in Consulting and Private Equity, Antoine also provides strategic guidance to the management team as a whole.

Before joining Go-Jek in February 2016, Antoine was a Managing Director at Kartuku, an Indonesian payments FinTech, where he was successively CFO and CSO from 2011 to 2016. Before Kartuku, Antoine was Principal at Ancora Capital, a leading Indonesian Private Equity firm, which he joined in 2008. Before coming to Indonesia, Antoine worked for top professional services firms such as McKinsey & Company, Dean & Company and Credit Suisse serving MNCs in the US and Europe. Antoine also has experience in hi-tech having worked for the software firm GAINSystems, a specialized inventory optimization software and service firm. Early in his career, Antoine lived in Hong Kong and Singapore working for Essilor International.

Antoine holds an MBA (with Honors) from the University of Chicago’s Booth School of Business, and a degree in Ingenieur Commercial et de Gestion (with High Honors) from the Universite Catholique de Louvain (Belgium).

Arvind Chintamani is V.P Marketing for Colgate Palmolive India since April 2018

In his last role, Arvind was the Worldwide Director, Toothpaste in Global Oral Care, where he helped drive the global equity strategy and guide Toothpaste strategy across innovation and operational businesses

Previously, Arvind has held other roles within Colgate, including - Marketing Director - Colgate Palmolive Malaysia, Indonesia, Singapore

Arvind holds an MBA from the Indian Institute of Management Bangalore (IIMB) and a graduate degree in Economics from Delhi University.

As Chief Brand Officer (CBO) for North America at General Mills, Brad leads iconic brands like Cheerios, Nature Valley, Yoplait, and Lucky Charms by energizing talent to build differentiated brands in a remarkable and human way.

By encouraging space and freedom to experiment and learn, Brad has built a highly collaborative cross-functional team structure which has produced culture-creating campaigns including Cheerios’ “One Million Acts of Good” with the Ellen DeGeneres Show and new experiences for consumers, such as Cinnamon Toast Crunch’s streetwear collaboration with KITH.

Brad is passionate about General Mills’ mission to solve the hunger gap and believes that doing good is good for business. He and his teams continue to look for new ways to shape the future of food by using General Mills’ scale to solve problems that affect everyone.

When he’s not inspiring marketing innovation, he’s getting crushed playing video games with his two sons.

Carl Stanaway, Chief Operating Officer, Mitra Adiperkasa Group Indonesia A business leader from multiple world class brands,I have been fortunate to work & live in diverse & challenging, developed & emerging markets in the UK, Indonesia,China, Taiwan, Greece, all providing unique insights & broadening of my knowledge, experience of work and life.Today I am based in Indonesia's huge emerging market as part of Mitra Adiperkasa Group a diversified Indonesia and increasingly pan Asian based group.

In my current role in strategic planning and business development I build business plans for market entries for world class brands. In my previous role in Jardine Matheson Indonesia as a Director of Real Estate as at team we find,approve,buy,design,build,manage & maintain retail properties & neighbourhood malls (asset value US$500m+) I plan & engage with my team, strategically, execute & implement effectively, with great energy and enthusiasm.Teamwork, integrity, consumer focus, sustainable results and developing myself and my team have always been important to me.

I built & divested (in 2016) a convenience food business to Familymart Japan. I was part of the original M&S start-up team that created M&S Simply Food (570+ stores today) I led the market entry research into Taiwan for M&S, led some of their largest M&S stores in the UK, built international franchising partnerships in Greece and Europe. Quality,Innovation & Trust were ingrained into my retail upbringing. I am active in the Chamber of Commerce, Indonesia

I am excited by how emerging markets in Asia are rapidly developing and the challenge for business to maximise the growth opportunities, this has kept me in Asia longer than I thought.I hope in the future to support & encourage trade/market entries to Asia for UK business.

Carlos is responsible for the development of customer centric and data-driven solutions using MasterCard’s unique assets and capabilities. Carlos has 25 years of global multi-industry experience in the areas of Brand and go-to-market Strategy, Innovation and Data Analytics working for MasterCard, MetLife, Coca-Cola, Citigroup and Procter & Gamble.

Having worked and lived in more than 15 countries, he is a true global citizen passionate about building businesses and brands by harnessing the power of consumer insights and data analytics.

MasterCard’s Data & Services (D&S) capabilities include commerce patterns analytics/ segmentation, scalable test & learn experimentation platforms, loyalty and campaign management, agile innovation design, MROI and sales optimization, cyber-security, AI-driven modeling and payments strategy consulting.

Carlos leverages his diverse industry and international expertise to co-create and deploy innovative solutions across the insurance industry value chain. Key areas of application include customer acquisition and retention, audience/ segmentation, sales force and bancassurance optimization, value proposition design, risk management/underwriting, parametric insurance and claims optimization.

Carlos is a graduate in Industrial Engineering from Universidad de los Andes in Bogota, Colombia, with postgraduate studies at Georgetown University and INSEAD. He is interested in financial inclusion, applied market research, triathlons, marathons and self-reliant long-distance cycling. He is actively involved in those areas as board member of Grameen Foundation and as an instructor /volunteer at the Boulder Institute of Microfinance, ESOMAR, The Advertising Research Foundation (ARF) and the Cape Epic Race.

Carole Irgang is an industry awarded marketing leader who has helped transform companies by bringing creative problem solving skills and an empathetic approach to marketing and branding reinvention. With a diverse background having worked on all sides of marketing from executive roles at global agencies to leadership roles at global companies, and as founder of her own marketing consultancy, Carole’s well versed and unique perspective stems from a healthy curiosity and a disciplined strategic focus.

Currently at IBM, Carole is an Executive Partner helping Fortune 100 companies future-proof and transform marketing. Her teams are creating ground-breaking customer experiences that live at the intersection of technology, strategy & world class creativity

At GoDaddy, Carole worked as SVP Global Brand Marketing leading the charge in building a new customer-first marketing approach helping to accelerate business results. And with just 9 weeks, Carole built, developed and executed a best ever, business building Super Bowl campaign from start to finish.

Red Shoes Marketing was Carole’s successful marketing consultancy where she often served in an interim CMO role helping Fortune 500 brands stand out in today’s cluttered marketplace. Clients included Avon, Godiva, J&J, LG Electronics, Colgate, Fidelity, Bliss Spas, Serta Simmons Bedding.

Kraft Foods afforded Carole the opportunity to serve as SVP of Integrated Marketing Communications where she led an aggressive change agenda. Carole created the first ever Marketing Innovation Fund, Digital Hot House Program, Innovation Immersions and led the corporate efforts to re-brand Kraft resulting in the new “Make Today Delicious” global positioning.

Grey Advertising and MediaCom are where Carole started her career and rose to Executive Vice President helping some of the world’s largest marketing companies like P&G, 3M, and Novartis. She is responsible for the largest successful turnaround of the Pantene business globally, turning Barilla into the #1 pasta brand outside of Italy, while also creating one of the first holistic (IMC) planning models and integrated agency business models.

Carole was named a Woman to Watch by Ad Age and serves on multiple boards including the Association of National Advertisers, the Advertising Educational Foundation, as well as an Advisory Board member to the Next Gen Summit, a millennial entrepreneur community. Carole, her husband Scott & daughter Emily are avid foodies, wine collectors and world travelers.

Charlene Patten Zappa is a branding and growth expert with over 25 years of experience leading numerous Procter & Gamble megabrands. She is highly regarded as an exceptional integrative, strategic thinker and brand artist. Since December 2019, she is now the Senior Vice President of Growth + Consumer Engagement for The J. M. Smucker Company where she oversees marketing and innovation across 20 brands to grow the $7.8 Billion business. Prior to her current role, she was the Chief Marketing Officer for P&G’s Global Hair Care portfolio where she led their digital transformation and was Vice President and General Manager of several brands over 10+ years including Gillette Venus, Herbal Essences and Vidal Sassoon. Charlene began her career working for The Ritz-Carlton Hotel Company where she held various department head roles.

Charlene is a passionate advocate for women evidenced by founding P&G’s first-ever, female management development program, Athena in Action, to improve the retention, development and growth of female leaders. The 7-month program has graduated over 125 women and was endorsed by leanin.org as best in class.

She holds a BS in Hotel Administration from Cornell University and an MBA from Duke University’s Fuqua School of Business. Charlene resides in Ohio with her 2 lovely daughters, 2 Australian Labradoodles and husband.

A career marketer specialising in financial services. I have worked for HSBC, Tesco Bank, first direct and Marks & Spencer Bank during my career.

I am driven by an interest in understanding what matters to people and communicating brands and propositions that deliver to their needs. I am particularly interested by the intellectual challenge of new ideas and business opportunities.

Currently Chief Marketing Officer for HSBC UK, I am responsible for the leadership of a marketing team of 120 colleagues, who develop and deliver all HSBC, first direct and Marks & Spencer Bank marketing activity in the UK.

I am very happily married to my wife Tracey with two sons, Joseph and Samuel

Chris Turner is the Director of Corporate Affairs for the RBS group. Chris has helped navigate the bank through several high profile reputational issues, as well as launching successful proactive PR campaigns for its brands, including NatWest, Royal Bank of Scotland, Ulster Bank and Coutts. Prior to this Chris worked in the Prime Minister's Press Office at Number 10 Downing Street for five years where he was a spokesman on business and economic issues and led a number of high profile cross-government campaigns and projects. He also worked at the Department of Business where he led on communicating the Government’s energy strategy and as a researcher for a Member of Parliament.

Dan is the Customer Communications and Brand Director at Dixons Carphone – responsible for brand, advertising, social, CRM, PR and also store engagement (communication, technology, space planning, fixturisation and more).

He’s also responsible for the company strategic approach on end to end personalisation – working across touchpoints to ensure the right customers get the right message just in the right moment.

Dan has been at Dixons Carphone since September 2018 and previously had held a variety of marketing, strategy, customer experience and general management roles – mainly at Shop Direct and Procter & Gamble. Outside of work, he’s a keen tennis player, a reluctant gym goer and an emotionally drained Manchester United fan.

In a career spanning 32 years, Dean has worked on developing, activating and commercialising marketleading global brands, across highly competitive categories and markets.

In April 2014, Dean joined Shell as CEO of Shell Brands International AG - a Shell subsidiary that builds, nurtures and protects the Shell brand and trademark value, for licencing to Shell companies and third parties.

Dean is concurrently Global Vice-President – Brand for the entire Shell Group, crafting and executing overall brand strategy. He has redefined the Shell brand purpose towards ‘more and cleaner’ energy, which is now the foundation for Group Strategy. Dean ensures all businesses leverage the brand purpose into differentiated, compelling customer value-propositions. Other ‘centres of excellence’ under Dean’s leadership include: brand communications, digitalsocial media, digital analytics and creative marketing solutions.

Prior to Shell, Dean spent 15 years in senior Brand Marketing roles at Unilever, across a range of categories and markets: Regional Category VP – Deodorants Asia & Africa [Manila]; Regional Brand VP NEAsia & Greater China – Dove Skincare [Bangkok, Tokyo and Shanghai]; Global Vice President – Salon Hairc are Category [London].

Dean is married to Jane; they have 5 children.

Debora Koyama is the Global Growth Operations Officer for Unilever since January 2020, a new role created to help unlocking growth acceleration opportunities globally by supporting the translation of the divisional strategies into the different geographies, and by leading the design and implementation of strategic frameworks that will enable the organization and teams towards growth acceleration.

Prior to that, Debora was the Chief Marketing Officer for Europe at Mondelez International – the #1 region for the snacking company globally. In that role, she was responsible for the Marketing function including several disciplines as Consumer Insights & Analytics, Brand Excellence, Innovation, Content, Design, Media & Digital Transformation. Her mission was to accelerate business growth while driving change by inspiring and enabling a community of +500 marketers to unleash purpose-led growth of a portfolio of leading, iconic brands including Cadbury, Milka, Oreo, Belvita and Toblerone in the digital age.

Debora has 25 years of business and marketing experience, gained at global consumer-goods companies as Mondelez, ABInBev, L’Oreal, Kraft, and Diageo. She is a change driver, champion of purpose-led growth, social impact and digital transformation, who has held several marketing leadership as well as P&L management roles throughout her international career. She is passionate about motivating teams, having led groups in the US, Europe, Brazil, Latin America, and globally.

Debora was named in 2019 by Ad Age publication as one of the ‘Women to Watch’ in Europe, and as one of the top 100 women in brand marketing in 2018 by Brand Innovators. She holds an MBA from Kellogg School of Management and was selected to be part of the 2019 class of the “CMO to CEO” Fellowship from UK the Marketing Academy.

Derek Serves as Global Senior Brand Director at OPPO. He is responsible for global brand management and communications that help us to drive sustainable development of OPPO brand and businesses in global markets.

Sun joined OPPO in early 2019 as Global Marketing Director. Prior to that, Sun had ten years’ experience at P&G working on regional and global marketing and brand management for several major brands. He then served as Head of Branding for the Asia Pacific region at Boston Scientific.

Sun graduated from Zhejiang University with a master’s degree in Engineering. He is currently enrolled in the EMBA program offered by INSEAD and Tsinghua University.

Donovan joined Distell as Marketing Director: Southern Africa in 2010 post various leadership roles at BAT over a period of 12 years. In 2015 he moved on to head up Distell’s Africa business in the role of Managing Director, setting the transition strategy for the business unit focusing on the portfolio, local production and route-to-market platforms in key markets. Donovan took over the Global Marketing function at the end of 2017 and transitioned the role into Growth & Innovation for the group focused on: transformational strategy, foresight and insight development, health & profitability of the brand portfolio, break out innovation, digital transformation and marketing capability development.

Donovan lives in Stellenbosch and has been married to Liesl for 18 years. They have a son, Mark and daughter, Quinne. In his spare time he enjoys family time, mountain biking, gym and golf.

Expertise: Africa, general management, marketing & sales, innovation & digital transformation, human resources, agile leadership.

Douwe is Chief Marketing Officer at Piedmont Healthcare, a 110-year young multi-billion-dollar not-for-profit purpose-driven organization that leads transformation of healthcare in the US by creating a destination known for the best clinicians and a consumer-first one-of-a-kind experience for millions of patients across hundreds of locations. This followed an almost 9-year break-through run as CMO at Georgia-Pacific and a successful 19-year career at Procter & Gamble in Europe and North America.

He helps to drive industry growth as the dean for the Brand Marketers Academy at the Cannes Lions School, as a member of the ANA Board of Directors, as a member of most of the major CMO organizations and as a strong early supporter of #SeeHer, the initiative that aims to portray women accurately in the media.

Throughout his career he has been recognized as a thought-leader through many publications, invitations to present at major events like Cannes Lions, CES, ANA’s Masters of Marketing and the White House (2016), and through a range of awards, including Cannes Lions, Effies, Halos, Webbies, Ad Age’s Creativity 50, four national CMO Awards and the induction into the Shopper Marketing Hall of Fame.

They said she couldn't do it. So she did. They said being good wouldn't work. So she kicked ass and made it work. They said a coffee company in the Canadian Rockies was unconventional. She agreed, and did just that. More than 20 years ago, Elana Rosenfeld started Kicking Horse Coffee in her garage. She imported beans from around the world, roasted them to perfection and sold them throughout North America. In a move that established her as an ethical pioneer, she insisted on using only 100% Organic and Fairtrade coffee. Elana was named an EY Entrepreneur of the Year™ in 2016, and Kicking Horse Coffee was named Canada's Best Workplace™ in 2018.

Elana is the Chair of the Nature Conservancy of Canada. She practices meditation, immensely values time with family and friends, and whenever she can, she is outdoors in the wild.

Today, Kicking Horse Coffee is North America's #1 Organic coffee.

Femke Anna is heading the Facebook Consumer Tech & Services Team in Amsterdam, where she is responsible for partnerships with global brands in Consumer Technology, Telecom and Financial Services.

Next to this, she leads the Facebook Digital Transformation program across EMEA, covering multiple markets and industries, also being the driver behind the international collaboration between Facebook and consulting firms like BCG, BCG DV, McKinsey and SparkOptimus.

Before Facebook she worked as consultant at Booz&Company where she led strategic change programs in the field of digital for consumer industries like CPG, Retail and Travel. Prior to that she was General Manager for Retail and e-Com at SaraLee/Douwe Egberts, and Senior Marketing Director EMEA for Tommy Hilfiger. In her early career she held various international Marketing and e-Com roles in CPG and Telecom. Red thread in her career is business development, value creation and change.

Femke Anna has a passion for Arts, being a professional actress and dancer next to her Facebook life, and chairing the Board of Advisors for the Dutch Performing Arts Fund since 2014.

She is the mother of two girls, and a strong believer in Diversity – fostering diversity and inclusion in her personal life, as well as in her professional career.

Francesco is in charge, since July 2018 of the Ariston Thermo Group Marketing activities. In a privately held €1.7Bn turnover Italian yet multinational company active in the HAVC business, he is in charge of guiding and supporting all B2B and B2C marketing activities across the Globe. The multitude and diversity of the targets (from end users, to installers, distributors, architects, builders and construction companies) along with the complexity related with dealing effectively with all of them is what makes the job exciting and stimulating for him.

Before this assignment Francesco has worked 20+ years for Procter & Gamble with in-market as well as global headquarters experience in 10+ categories, having lived in 5 countries on 2 continents. During this tenure he worked for an extensive period of time on the Gillette Brand with which he managed to collect 2 Effies and 2 Cannes Lions yet, most importantly, to work with a very diverse and highly motivating set of individuals with which he has maintained a multi-year mentor relationship.

This passion for developing people has naturally led to him becoming one of the founding member of the Istituto Europeo di Design (IED) School of Management and Communication Advisory Board as well as becoming Professor of Strategic Marketing for the students of the Master in Brand Management of the same University.

He is married since 21 years to Nathalie and has a 20 years son who study Astrophysics and a 18 years daughter who is studying to perform in the next West End Musical hit (sometime nature is fascinating …).

Wide-ranging experienced leader ( CEO / CMO ) in health care / B2B and fast moving consumer goods- in both local roles ( Nordics; Benelux; UK; France and Russia) and Global/European roles.

A sharp and insightful strategic thinker with a good business brain as well as a structured commercial marketer who leverages rigorous analysis to drive real clarity of purpose and consumer centricity. Personally highly energetic and competitive; a strong CHANGE AGENT who is making a real impact and never gives up. As a leader setting very clear expectations and priorities and then empower/energizes his team to deliver.

Specialties: -General Management -Consumer / Customer centricity -Strategy -Business models (Retail/ Out of Home/ B2B) -Digital and Business Transformation -Brand Purpose -Food and Food-service

Throughout his 20+ year career at Allstate, PepsiCo, Kraft and MillerCoors, Gannon has consistently transformed brands and businesses to accelerate their growth. In his most recent role, he led consumer marketing for the Allstate brand, a $30B portfolio of insurance and protection across auto, home, life & retirement products. Prior to Allstate, he led an $7B portfolio of brands at MillerCoors including Coors Light and Miller Lite. He and his team orchestrated a successful turnaround of the Miller Lite brand, returning it to growth for the first time in over five years.

BrandWeek named Gannon “Marketer of the Year” in 2010 for his turnaround of Lays, the largest food brand in the US. Over the past decade, his teams have won over 150 industry awards including twelve Effies (with a record six in 2010), Cannes Lions, Clios, and the inaugural WARC Prize for Global Sustainability in recognition of work on SunChips. During his time at Frito Lay, the company was also named to Fast Company’s “Top 50 Most Innovative Companies in the World” list for its sustainability initiatives.

Before MillerCoors, Gannon was Global CMO of PepsiCo's Nutrition Group where he built the first ever global marketing function for the company, and set brand and category growth strategies for PepsiCo's $12 billion wellness portfolio around the world, including the Quaker and Tropicana brands.

Earlier in his career, Gannon spent 12 years at Kraft Foods in numerous senior marketing and strategy roles, including co-creator of Kraft’s CRM program, which was widely recognized for pioneering content marketing, digital and custom publishing in the early 2000’s. Gannon is a board member of Breakthrough, a Chicago based non-profit organization providing services for underprivileged youth and the homeless as well as No Barriers USA, an organization that creates life changing experiences for youth, veterans and people with disabilities.

In his spare time he’s an avid triathlete – completing Escape from Alcatraz and his first 70.3 Ironman in 2018. He is a graduate of Queen’s Business School in Canada, and currently lives in Chicago with his wife and three children.

Heike Linnemann is Brand General Manager at KIKO Milano, a private equity backed mono brand cosmetics retailer. She was called on the role to deliver the business turnaround by creating a consumer centric, digitally savvy organisation as well as by building marketing capabilities.

Prior, she spent 13 years with Procter & Gamble working across different beauty categories with roles across different regions and diverse channels including Mass Retail, Prestige, Salon, Pharmacy and E-commerce. Her career started in the fragrance industry working for Cosmopolitan Cosmetics, a subsidiary of Wella, first in the headquarter in Cologne and after in the London office.

As important as the technologies, trends and innovative tools are, Iris Meijer believes that long-term business success starts with customer trust.

In her role as Chief Marketing Officer for Vodafone Business, she leads the team responsible for demonstrating how Vodafone can help its customers succeed in a digital world.

In this ever-changing world, Iris encourages people to take an optimistic view of the future and this is reflected in our new modern business brand which represents Vodafone’s commitment to partnership with its customers on their digital transformation journey.

From leading market research papers to practical strategies for new technology such as 5G, Cloud and the Internet of Things, this balance of expertise and human centricity has helped Vodafone Business to stand apart from its competitors.

Iris first discovered a passion for marketing and communications at an early stage of her career, and this focus led to her to work internationally for several leading industry brands.

Prior to Vodafone, Iris held the position of Vice President of Customer Marketing and Communications at Nokia.

Jaap Kalma has developed experience in a broad range of industries – including consumer products, sports, automotive, luxury, and digital marketing – while working in a variety of marketing, business development, and general management roles.

aap currently divides his time as CCO of Sports Global Group, a London-based company active in news and events for the global sports betting and esports industries, and as a board director for an Italian bank, Credito Valtellinese. Up until a season ago, Jaap served for 4 seasons as Chief Commercial Officer of the football club AC Milan, responsible for its marketing as well as its stadium and commercial revenues. Prior to that he was active in digital marketing, as a cofounder/investor in several start-ups and as a director of Fullsix, an Italian digital marketing agency listed on the Milan stock exchange.

From 2006 until 2010 he worked at Ferrari, where he carried responsibility for the global brand, both for the sports cars business and Formula 1, and where he also worked in sponsorship, licensing, and retail.

Before joining Ferrari Jaap worked for 11 years in Unilever, growing in a variety of marketing and sales roles in the Netherlands, the UK, and lastly as Business Unit Director Foods in Italy. He started his career in the Strategic Services practice of Accenture. A Dutch citizen, he received a bachelor’s degree in economics in Chicago and an MBA from Stanford University. He has followed executive programs in strategic management at Harvard Business School and IMD. Jaap lives in Milan together with his wife and their two children.

As Vice President Marketing in Food and Consumer Health categories, I have the privilege of working with some of the world's most exceptional brands. Touching the lives of millions of people and contributing to healthier futures all over the world.

I am a strong believer in the possibility to combine high purpose with superior commercial performance. I am fascinated by brands that innovate to help people live better lives and live more sustainably. And I love solving problems and creating opportunities originating from the Food Revolution unfolding. Leading to 'sustainable diets' for as many people as possible, as early as possible.

In turning around brands and accelerating growth, I have seen the power of humanizing brands and simplifying (!) brand strategies. Reconnecting them with people, internally as well as externally. Embracing and leveraging this new "People Power” in nowadays connected world.

Making Brands win in The Digital Age is today's key priority. By transforming the Marketing function into a data-driven growth team and by attracting & developing top talent in digital marketing, including data analytics & strategy, performance marketing, growth hacking, influencer marketing and e-commerce. It is my strong conviction that Marketing leaders should be the drivers of digital transformation in every business.

Jen Mathissen leads Enterprise Insights, directing consumer, competitor and B2B insights for CVS Health.

In addition to market research, her team measures customer and member experience satisfaction across the enterprise.

Jen has a background in management consulting (McKinsey and Monitor Company) and managing the strategy and insights capabilities of marketing agencies (Epsilon, Publicis Modem).

As the Global Chief Marketing Officer - Sparkling, Javier is responsible for leading the growth strategies - including portfolio, branding, communication and innovation - for the Sparkling brands of The Coca-Cola Company (KO), including Coca-Cola, Fanta and Sprite master brands. He also supports other KO functions to develop strategies and platforms to nurture the Category and Company reputation.

Javier brings a deep and diverse experience of global marketing spanning over 24 years. During his career, Javier has demonstrated a strong leadership for building brands and evolving marketing capabilities for sustainable competitive advantage.

Before this role, Javier was the Asia Pacific Group Marketing VP, focused on leading the APAC marketing community, developing the next generation of marketing leaders and evolving capabilities in line with the Discipline of Growth - including Segmentation & Insights, Design, Storytelling and Digital. Additionally, Javier’s leadership was instrumental to establish and manage the Asia Pacific Innovation and Digital Councils.

Prior to joining the Asia Pacific Group, Javier was Global Vice President, Coca-Cola™, being deeply involved in the development and roll-out of the One-Brand Strategy that repositioned KO flagship brand in 2016.

He began his career with The Coca-Cola Company in 1998, Javier has held a variety of marketing roles with increasing responsibility across Latin America, including the Marketing Vice President role for the Latin Center BU and then for the Brazil BU, where he led the marketing organization to implement a successful 2014 FIFA World Cup program and to prepare the 2016 Rio Olympics program, while expanding and strengthening KO’s portfolio of brands.

Before joining The Coca-Cola Company, Javier worked at Warner-Lambert as a Product Manager. Javier holds a Chemical Engineering degree from the São Carlos Federal University in Brazil, as well as an MBA degree from the San Francisco University in Ecuador. He is married and has three children.

Jia Hyun is a global marketing and digital strategy executive with a 20-year record of driving marketing innovation to generate double-digit revenue growth for Fortune 500 firms, including LinkedIn, GE Capital, Citigroup, American Express, and MasterCard International. She is a strategic leader who has created and led digital transformation initiatives, built ecommerce capabilities, and orchestrated integrated marketing teams programs and data strategies across multi-national marketing organizations.

As Vice President, Head of North America for LinkedIn, Jia currently leads the sales and client services teams across North America for LinkedIn’s $2B advertising business. Jia holds a Master of Business Administration with a concentration in Marketing and Information Systems from New York University. She lives in New York with her husband and 2 boys. She is an enthusiastic amateur pickle maker and prolific home cook who balances her love of food with adventure, singing, and dancing.

Jill Cress is a brand builder, connector and culture agent. She has worked on some of the world’s most-loved and trusted brands. In various roles at MasterCard she helped bring more Priceless to more people around the world. She served as Chief Marketing and Communications Officer of National Geographic Partners. In this role, Cress led all brand and communications strategy and activities globally for this world-renowned brand. Jill recently joined PayPal as Vice President of Global Consumer Marketing.

In her newly created role at PayPal, she will lead marketing teams around the world to deliver more consumer relationships and engagement through targeted lifecycle marketing, innovative partnership marketing and brand marketing that leads with PayPal’s purpose to democratize financial services.

At National Geographic, her team carried out an extensive overhaul of the brand strategy, harnessing the power of the iconic “yellow border” and refocusing the brand’s mission: to explore, and further peoples’ understanding of the world around them. Cress also helped inspire a culture transformation by embracing risk-taking. Bold communications and marketing choices led to increased engagement and performance with the brand, as well as 100 million followers on Instagram. One highlight was the Super Clio award-winning 2017 Super Bowl commercial for National Geographic’s first-ever scripted series, "Genius."

Cress was executive vice president of global consumer marketing at MasterCard, where she oversaw the global consumer strategy, including the Priceless platforms. She leveraged creative positioning and scalable new digital platforms to build a global marketplace of Priceless Experiences, resulting in increased brand preference and financial performance. She also served in various commercial roles including her role as general manager for MasterCard’s UK and Ireland business.

A self-described “explorer at heart,” Cress has traveled to over 60 countries and lived in Europe for four years. She was on the Forbes list of the World's 50 Most Influential CMOs, the Forbes inaugural CMO Next List and Business Insider’s 25 most innovative CMOs. Her most rewarding role is being a mom to her daughter, who is studying at Northwestern University — which also provides a great excuse to spend more time in her hometown of Chicago. She received a bachelor of science in business, with a marketing major, from Indiana University.

John Abel is the Director of International Marketing for Mazda.

A 30+ year Automotive Marketing career, has taken him from the UK, to Belgium, France, Germany, Japan and now Southern California where he has been based since 2010.

He has led Brand Marketing and Communications teams for volume, luxury and niche Brands of global renown, with responsibility at various times, for all the major Automotive markets. Since joining Mazda in 2003, he has built integrated strategic agency partner models throughout Europe and North America, and more recently, extended their reach to Colombia, Taiwan, South Africa, Thailand and Indonesia.

His current focus is integration across teams, platforms and channels, driving synergy and capability across international markets based on the mantra that structure follows strategy.

He lives in San Juan Capistrano, CA; with his wife Linda, grown up family Lucy and Cameron, and dog Gunner (Arsenal fans in the family!)

Director Global Marketing Centre of Expertise (CoEs) and European Marketing with over 25 years of experience in retail operations and marketing roles.

In current role, responsible for driving growth in BP's retail and convenience business by building strategic capabilities centrally and supporting flawless execution in markets around the world. The focus is on shifting from a product-focused to a consumer-focused approach that builds BP's relationship with customers beyond the transaction. In addition leading all marketing teams across Europe and responsible for all delivery of all marketing programs across Europe.

Over a career spanning 29 years at BP and Mobil Oil, Jurgen has held a variety of operational and marketing leadership roles in retail across the regions.

Jurgen is married and lives in the Netherlands with his wife and 2 children.

Kate Stanford oversees global go-to-market marketing for Google Ads. In this role she oversees brand management, communications and activation for Google Ads and YouTube Ads, as well as Think with Google, a global platform for consumer insights and thought leadership about marketing.

Prior to this position, Kate held a range of leadership roles across Google’s ads marketing teams over the past 10 years, including YouTube Ads, DoubleClick, publisher outreach, B2B brand communications, and more.

Before joining Google, Kate held strategic planning, marketing and news production roles at media companies including the Philadelphia Inquirer and CNN.

Kate holds an MBA from the Kellogg School of Management and a BA from Princeton University, where she was inducted into Phi Beta Kappa. She is on the board of directors for the Montclair Public Library Foundation; the alumni board of directors for Princeton’s University Press Club; and has been an Adjunct Professor of Marketing at Columbia University. Kate lives in Montclair, NJ with her husband and three children.

Kirsten serves as Chief Marketing Officer, brand storyteller, and digital innovator at SAP SuccessFactors. She oversees the company’s end-to-end marketing strategy and corporate positioning across the globe.

Prior to SAP SuccessFactors, Kirsten led Corporate Marketing for SAP Ariba where she modernized the company’s brand, including its visual identity and messaging across all customer touch points. Kirsten’s experience at SAP spans cloud/SaaS, enterprise applications, and business intelligence. She was also named a “Next 50” top marketer by the Internationalist. Kirsten holds a B.S. in Political Science and B.A. in Music from Santa Clara University.

Kristof is the Chief Marketing Officer for Global Brands at Walgreens Boots Alliance (WBA). As such he is responsible for the portfolio of WBA owned brands across Healthcare, Skincare, Bath, Body & Hair Care, Cosmetics, Accessories, etc. This portfolio includes brands such as No7, Soap&Glory, Liz Earle, Botanics, YourGoodSkin and a broad range of Healthcare and Wellness products that proudly carry the Boots and Walgreens logo. He is responsible for growing these brands in both the WBA owned retail footprint (Boots, Walgreens, Duane Reade, Rite Aid, etc.) across the world as well as in select 3rd party retailers (Ulta, Target, SDM, QVC, John Lewis, Alibaba Tmall, etc).

Kyla Jacobs is the Executive Vice President of WPP’s Marketing and Growth Team in North America. In this newly created role, Kyla is responsible for WPP’s marketing and new business operation in its largest market, working closely with the company’s agencies and other operating units. As part of this remit she helps to build the profile of the new WPP and its agencies with clients, consultants and industry leaders.

With 20 years of experience in marketing and new business, Kyla was most recently the Global CMO at TBWA Worldwide where she led business development and was a member of the global executive team. In addition, she was also responsible for business development for TBWA\Chiat\Day in the US where she led the agency’s unprecedented number of new business wins.

Kyla is an established industry speaker, being featured at Advertising Week and Harvard Women in Business events. She also has the distinction of being recognized by the IPA & Campaign’s “Women of Tomorrow.”

Kyle is Co Founder and Chief Research Officer of Morning Consult, a rapidly growing ~150 person technology & media company that is changing how modern leaders use data and information to make decisions.

Dr. Dropp is a leading scholar in survey research and data science who cofounded Morning Consult in 2013. He leads Morning Consult’s research division, where he had the opportunity to oversee research relationships with dozens of Fortune 500 companies, media organizations, and industry trade associations.

Since 2013, Dr. Dropp has served as an assistant professor in the Department of Government at Dartmouth College. He has led Dartmouth’s Washington, D.C. off campus program since 2016 and has taught undergraduate courses in persuasion, government and applied data science.

Kyle received his Ph.D. in Political Science from Stanford University in 2013 and was a Visiting Associate Research Scholar at the Woodrow Wilson School of Public and International Affairs at Princeton University.

Originally from Milwaukee, Wisconsin, Kyle attended the University of Wisconsin and worked in the Washington Post’s polling division prior to graduate school. Kyle is a member of the Arthur W. Page Society, the Economic Club of Washington, D.C., the French-American Foundation's Young Leaders Program, and the Public Affairs Council's Board of Directors

Kyle's work has been featured in the New York Times, the Wall Street Journal, the Washington Post, BBC, NPR, POLITICO, and the Colbert Report.

Leanne Marshall is the Chief Marketing Officer at Yoti, a Digital Identity platform with offices in London, LA and Bangalore. She has 18 years experience in marketing, strategy and business transformation and has held senior positions within organisations spanning from large enterprise to start ups, B2C and B2B including EE, Sky and Royal London. In 2019 she won a Rising Star Award at the Global CMO Awards in New York.

A lover of technology and a self confessed tech geek Leanne is always on the lookout for the new trends. One of Leanne’s proudest achievements is being a founding member of the women in business initiative at EE/BT, and then repeating this at Yoti with some of the great women she works with now.

Madhu is the EVP Home & Hygiene category. He comes from India, starting out in advertising and has now been with Unilever for 28 years. He has worked in South Asia, South East Asia, Africa, Middle East and now in Europe in various Senior roles in Brand Innovation, Brand Operations, Customer Management and Leading Global Categories. Madhu champions building ‘Brands with purpose’ and is a strong advocate of sustainable business models through ‘doing well by doing good’ for solving some of the challenges facing the world. He served as the Chairman of the Toilet Board Coalition, a business led global initiative that aims to accelerate the sanitation economy. He is passionate about Cricket and enjoys spending time in art galleries. He lives in London with his wife Aruna, and their two children, daughter Ramya and son Ashwin who are pursuing higher studies in the UK.

Marc joined PepsiCo in 2004 and held a number of senior leadership positions within the company before his appointment as Senior Vice President and General Manager of Pepsi Lipton in February 2016. In this role Marc has global responsibility for this joint venture between Unilever and PepsiCo operating in roughly 120 countries worldwide.

Prior to his current assignment, Marc was Senior Vice President for PepsiCo’s Global Nutrition Group, running multi-billion dollar brands such as Tropicana, Quaker and Naked. Prior to GNG, Marc was the Vice President & General Manager, Russia Foods, where he led the transformation of the snacks portfolio to match changing consumer trends. He began his PepsiCo career in the Benelux region where he led the beverages business.

Before joining PepsiCo, Marc worked at Proctor & Gamble and MetrixLab.

Marc earned his Business Economics Masters degree at Erasmus University in Rotterdam in the Netherlands with parts of his studies completed in Oxford, England and Milan, Italy.

Today Marketing, Data & Communication Manager at ENGIE France B2C, I have spent my entire career working for several companies in different sectors but always in the marketing & communication field.

I love to develop teams using new management methods and innovative organizations. I am a mother of 3 and when I have free time, I love a good 19th century novel by Victor Hugo or Alexandre Dumas.

Mario is Vice President of the Board TV Azteca ( TV Network) and Vice President of Grupo Salinas responsible of the Marketing and Identity of Banco Azteca, Elektra, and other companies of the Group.

Before this assignment Mario was CEO of TV Azteca for more than 12 years. He has been with Grupo Salinas for more than 20 years.

Mario counts with almost 40 years of experience in marketing, advertising, television, banking and retail. He also taught marketing and research in the Iberomericana Univerisity of Mexico.

Mario has been involved in some non profit foundations focused in kids education and ecology. He loves baseball and is a soccer fan.

Mark Giesbers is Managing Director Products at Liberty Global, leading the development and product & quality management of the cable & media company's products and services in connectivity and entertainment for the consumer and B2B market across 12 European countries. Areas of focus include in- and out-of-home entertainment (TV/video, CPE, mobile apps, platforms and tools) and connectivity (internet/broadband/wifi & mobile), B2B products and services (data, cloud services, voice, wholesale), product quality and product strategy.

Earlier at Liberty, Mark as VP Entertainment Products led the teams responsible for the development and launch of the company's next-gen entertainment platform ‘Horizon TV’. The team also launched and managed numerous new products and services across Europe such as award-winning multiscreen apps, Replay TV, cloud PVR and voice control.

Before joining Liberty’s central team in 2012, Mark served on the country management team at UPC Netherlands, Liberty’s local Dutch cable operation as their Vice President of Marketing & Content since 2008. In the 13 years prior to joining the Liberty family he held commercial, product and strategy roles in telecoms, media and consulting at various companies including Talpa Media, Vodafone Germany, O2/Telfort and British Telecom.

With a successful track record of building effective commercial strategies that have driven strong growth, Matt’s professional background spans senior marketing positions across a diverse range of industries from insurance to travel and tourism, sport and entertainment.

As a strong people leader, Matt has proven experience in motivating and inspiring large teams to excel. With an expertise in negotiations and stakeholder management, Matt has established successful long-term commercial partnerships that have delivered mutually beneficial brand, media and sales results.

Matt currently leads GMHBA’s multi brand strategy, optimising each brand within the group portfolio to meet customer growth objectives. Previously he has led several successful rebrands that have transformed awareness results and delivered effective award-winning advertising campaigns.

Identifying customer trends and opportunities have been a key function in many of Matt’s positions, along with now designing and delivering seamless customer experiences to increase loyalty, advocacy and consumer spend.

Michael Breen is president and chief executive officer of Human Rights First, one of the nation’s leading human rights advocacy organizations. Established in 1978, Human Rights First’s mission is to ensure that the United States is a global leader on human rights. The organization works in the United States and abroad to promote respect for human rights and the rule of law. Breen leads a staff with offices in New York City, Washington, D.C., Los Angeles, and Houston. Before joining Human Rights First, Breen served as president and CEO of the Truman National Security Project, a nationwide membership organization of diverse leaders inspired to serve in the aftermath of 9/11 and committed to shaping and advocating for tough, smart national security solutions.

Prior to his work at the Truman Project, Breen led soldiers in combat in Iraq and Afghanistan as a U.S. Army officer, including by serving for a year as a platoon leader in the Pech and Korengal Valleys with the 173rd Airborne. After leaving the military, he served in the Office of White House Counsel and co-founded the International Refugee Assistance Project, working with refugee families in Syria, Lebanon, and Jordan. Breen holds a J.D. from Yale Law School and a B.A. from Dartmouth, having also studied in Russia, Kazakhstan, Uzbekistan, and the United Kingdom.

Nicola is a Global Marketing Leader with over 20 years’ experience growing market share and brand equity. She joined Bose 15 years ago to establish direct sales channels across Europe.

Subsequently she set up European and then Global Consumer Marketing, bringing together global Planning, CX, Media, Alliances, Digital, Retail and PR. She has headed successful Marketing transformations in digital and personalization, in agile marketing, and global integration and has led Marketing strategy to create and establish new categories.

Outside of work Nicola is a keen diver and newly converted peloton addict.

Noel Hamill has spent the last 20 years in senior global executive roles in marketing, sales and product management in the wearable technology, gaming and mobile industries. He has focused on launching new products and businesses to market, brand management, major brand growth and companies going through large transformations.

Noel is the Chief Commercial Officer at Prevayl a B2B wearable technology company. Previously he was the CMO of Ladbrokes Coral leading the repositioning of the Coral and Ladbrokes brands with a long term view to responsible gambling and giving back to the local communities. Prior to that Noel was the Managing Director of Marketing at the mobile company EE helping to steer the business through the BT acquisition while growing the customer base.

Noel has also worked in Australia, Singapore and Hong Kong with such brands as Vodafone, Three Mobile and Optus Communications.

Noel is a Fellow of the Chartered Institute of Marketing.

Olga is a transformational business leader, innovator, and brand builder who has been focused on leading premium iconic brands in beverage and beauty spaces. She is currently a Chief Innovation, R&D and RTD Officer at Beam Suntory, charged with leading holistic Innovation strategy, pipeline design, development, and delivery across the company's portfolio of brands and spearheading "blue sky" new ventures and growth platforms.

Before joining Beam Suntory, Olga has led Innovation and New Business Brand Building and Category Development at PepsiCo, revamping its global portfolio strategy and turning Hydration category from value play to the fastest-growing, most strategically important, exciting and margin accretive beverage portfolio in the company. This included, among others, creation from scratch ofLIFEWTRbrand, spearheading ofSodaStreamacquisition, and co-development ofbubly–all major growth drivers for the company.

Prior to Pepsico, Olga has had an extensive CPG track record of delivering legacy results across commercial and brand building aspects at Danone, Heineken, Estée Lauder, and Procter & Gamble. Focused on transformative impact, Olga is passionate about developing new capabilities and growing top talent.

Born in Siberia, Russia, Olga has worked in the US, Europe, Asia, Africa, across developed and developing markets, in a number of different roles: global, regional, local. She is a recognized evangelist of cutting edge brand building, corporate entrepreneurship, design thinking, and cultural relevance with an acute focus on the top and bottom-line results. Olga is a graduate of Global Executive MBA with a specialization in Luxury and Fashion Goods General Management from SDA Bocconi and a recipient of multiple awards, including AdAge 40 Under 40 and Brand Innovators Women to Watch.

In his 24 year career with Procter & Gamble and Shell, Rahul has led several global businesses as P&L head, and helped shape the destiny of several global brands (eg. Shell, Pampers, Vicks, Metamucil, Whisper/Always, Tide, Ariel, Olay). He has lived and worked in Singapore, India, Japan, Switzerland, the US and now lives in London.

Rahuls team is currently responsible for brand strategy, architecture, brand identity & multi-sensorial standards, brand protection, brand operations across various parts of the group and brand licensing. His personal passion over the past few years has been leading the design and implementation of a highly successful program to embed the Shell Purpose deep into the DNA of his massive organisation – influencing strategic business choices, employee brand ambassadorship, and external value propositions to customers and other stakeholders.

Rahul is a passionate historian and economist. He was a professional rock musician before choosing marketing as a career, but continues with a new love for the piano. Married with two children, he enjoys reading non-fiction, hiking, and good food.

A native of Batavia, NY, Messina holds a bachelor’s degree from Miami University (Oxford, Ohio) and speaks English, Spanish, French and Italian. Messina is currently serving as a Senior Advisor at McKinsey & Company, and is currently on the Global Board of the Mobile Marketing Association(MMA), and the Ad Council and has also served on the National Board of Directors of the American Marketing Association (AMA). Messina is married, has two children, and currently lives in San Francisco, CA.

Rhonda has spent her career building brands with lasting cultural and market impact. She pioneered strategies for high-tech icons like Cisco, Dolby, and Intel that drove rapid growth through critical periods of transformational change and reinvention. For more than 20 years, she has led organizations in multiple industries, including media and entertainment, IoT, SaaS, data analytics, networking and computing.

Rhonda is the CMO of ITRenew, a SaaS and hardware company powering the circular data center industry. ITR’s global mission is to unleash the complete utility and longevity of compute, storage and infrastructure assets, maximizing financial and sustainability value across the IT ecosystem.

Prior to joining ITRenew, she served as CMO of Conviva, real-time integrated TV, ad, social and content intelligence platform for streaming video businesses. As CMO, she reimagined and re-launched the Conviva brand, elevating the narrative, architecting new business models and accelerating the organization’s transformation from a transactional single product company to a value-driven portfolio company. Before Conviva, Rhonda brought her expertise, strategic vision, and understanding of category creation to Jasper, an Internet of Things (IoT) startup she advanced from stealth mode to the global IoT service platform leader in just two years. Subsequent to Jasper’s $1.4B acquisition by Cisco Systems in 2015, Rhonda was named CMO of Cisco’s IoT business, where she played a key role in driving Cisco's shift to more software-based and recurring revenue models by establishing the new SaaS business and exponentially scaling portfolio & revenue growth of hardware, software, and service products.

Passionate in her support of aspiring entrepreneurs, Rhonda is a proud member of the Stanford University Executive Circle, and currently serves as an advisor to Astia, a non-profit organization dedicated to identifying and promoting best-in-class entrepreneurs and their start-up businesses. She holds an MBA from the Leavey School of Business and a BA in Communications from the University of Michigan.

Ricardo Pérez Baez is a Senior Global Marketing Communication Director in Grupo Bimbo.

As expected, working in Grupo Bimbo he has the best of both worlds: a global approach, he possesses powerful business acumen skills and as for tradition, he possesses great principles. He has an eye for fresh brand strengthening strategies. He is decisive, competent and dynamic when it comes to accomplishing his goals.

Ricardo Perez oversees much of the company’s global marketing communications strategies and has the often-challenging task of balancing global positioning and graphic identity with local insights and relevant innovations for a product as emotionally - significant as one’s “daily bread.”

He is at the forefront, therefore has designed and implemented several digital platforms ahead of the curve to enhance communication and results in both, consumer and client experience but in Marketing assets management as well.

Mr. Perez has been with the company for seven years. Before joining Grupo Bimbo, he has experience in other realm, as he also worked in Havas Media for Grupo Walmart, Grupo Alsea and HSBC among other multinational companies.

Highly experienced director in both Consultancy and Industry, who has a deep understanding of consumers, retailers and the wider commercial context. He has high creativity, which he combines with both a drive to simplify and financial acumen to consistently deliver strong and profitable growth for his clients. He achieves this by creating shared visions, appropriate stretch and pacing, trusted teams and engendering energy.

He was a key player in the shift from a ‘trading’ to a ‘consumer’ culture within Dairy Crest, delivering an incremental £240m+ of branded top line growth, of which c£85m was from new products; whilst significantly improving the health and robustness of the portfolio. In addition, he was directly involved in a further £330m+ of branded M&A activity.

Has also worked for Unilever, Kraft, Anchor and Northern Foods.

He was short-listed for U.K. Marketer of the Year for two successive years (2007/2008).

Has helped transform both the capability and quality of Taylors of Harrogate Ltd.'s marketing output.

Rodolfo is currently the global head of advertising strategy and creative excellence for The Coca-Cola Company. Having worked at Coca-Cola for over 30 years, he has lived in 8 different countries in South America, North America and Europe, spending all his professional life either in marketing roles or general management From 1987 to 2003 he held Marketing roles of increasing responsibility in Coca-Cola Latin America, including Marketing Director for Argentina, Marketing Director for Venezuela and Marketing V.P for the Mexico Business Unit.

He then moved into General Management in 2003 leading the Coca-Cola system in two mature markets of the beverage industry: Chile and Italy. From 2003 to 2007 he was Coca-Cola Chile General Manager based in Santiago and in 2008 he joined the European Group and was appointed President Coca-Cola Italy, based in Milan.

At the end of 2010 he was transferred to the Atlanta Head Office and was named Global V.P of Active Lifestyle Brands. The brands under his responsibility included Glaceau Vitaminwater, Smartwater, Powerade and Aquarius.

In January 2013 he was appointed Vice President of Marketing for the Latin America Group, becoming one of the three international Marketing VP’s. In 2015 he was assigned to the role of Global Chief of Creative. Among other global initiatives as Head of Creative, he has led the development of the new Coca-Cola global communication campaign -“Taste the feeling”- that was launched world-wide in 2016.

He was born in Montevideo and graduated from the Faculty of Economic Sciences at the University of Uruguay in 1984

Rosangela is the Lincoln Director for Mexico, Puerto Rico and The Caribbean since 2017. She has 20 years of experience in the Automotive Industry with Ford Motor Company. Rosangela started her career at the Chihuahua Engine Plant in the Human Resources department, she has performed roles of increasing responsibility such as Plant Production Control, Sales Planning, Marketing, Sales, Service and, Franchising. She lived in Dearborn, Michigan from 2008 to 2010 working as a Ford of Mexico Liaison for M&S.

She received a BA in International Trade and earned a master’s degree in Marketing, Magna Cum Laude. Strong managerial, analytical and organizational skills. Media savvy, serving as a Company spokesperson. Rosangela’ strengths lie on leading consensus across multiple business units, developing corporate strategies in order to translate them into actionable plans to support key business objectives and deliver results.

Sandra Howard leads the development of all Corporate Brand Marketing and AT&T Business Advertising initiatives.

Sandra is also charged with establishing and incorporating best practices for advertising across the entire AT&T enterprise and threads the AT&T Communications Company messaging strategy and brand story throughout all of the company’s advertising and marketing efforts, platforms and business units. Sandra and her team ensure all marketing and advertising strategies leverage the best of AT&T’s capabilities by demonstrating the value that technology provides to people in their everyday lives.

Sandra began her career on the advertising agency side, where she worked in both media and account management leading teams on top consumer brand clients like Coca-Cola, M&M Mars, and Southwestern Bell before joining Burger King Corporation as Senior Director of Global Advertising and Global Consumer Insights. During her years at Burger King, Sandra helped lead a revival of the brand’s popularity through such campaigns as “the King” and “the Subservient Chicken.” She was also responsible for the company’s market research department supporting corporate strategy initiatives, product pipeline development and messaging strategy evolution.

Sandra also led the Advertising/Marketing Communications team at Southwest Airlines. Her arrival at Southwest marked a turning point for the company’s marketing efforts. Tasked with leading the airline’s advertising, Sandra developed the award-winning campaign, “Bags Fly Free.”

Sandra’s creative vision, experience with Fortune 500 companies and ability to positively impact brand perceptions have led to much recognition in the advertising and marketing community. While at AT&T Sandra’s contribution to the “It Can Wait” no texting and driving campaign was awarded a One Show Gold Pencil Award for Branded Content Film, a One Show Silver Pencil Award for Online Long Form, a One Show Merit Award for the Documentary category, a Top 50 Global SABRE Award, a PR News' Digital PR Award, a PRSA Dallas Pegasus Award, and was credited as one of the 12 most memorable marketing campaigns of 2012 by Mashable as well one of the Top Ten Sustainably/Social Media Campaigns by The Guardian. To date, the It Can Wait program is the most creatively awarded in AT&T history and continues to achieve notable awards such as a Silver Effie for campaign effectiveness.

Scott Gregory is Vice President, Pharmacy and Health Service Marketing for CVS Health where he’s responsible for developing and implementing marketing strategies to grow the retail Pharmacy and MinuteClinic business.

Scott overseas a Team of 30 marketing strategists that drive over $1B in revenue for CVS Health’s retail business each year.

During his 12 year tenure at CVS Health, Scott has assumed many leadership positions supporting Merchandising, Photo, Health Care Reform, Institutional Pharmacy and Medicare marketing strategies.

Prior to CVS Health, Scott was a Senior Account Executive at Marketing Drive Worldwide leading retail marketing strategy in support of brands including, ExxonMobil, Gillette and Duracell in collaboration with some of the largest retailers in the U.S. including Walmart, Target, CVS Pharmacy and many more.

Shyam has been with PepsiCo since 2012 and has operated in roles both at the sector and global level. He is currently VP – Global Media and Consumer Data Strategy at PepsiCo. His current mandate is to drive marketing capability transformation globally. In this role, he leads a globally distributed team of digital marketers, insights professionals, media experts, data scientists and engineers to develop new data powered, PEP owned commercially advantaged solutions. His responsibility also includes transforming PepsiCo’s relationships with external media agency partners, publishers and marketing technology providers, actively scouting new data partnerships, platforms and technologies.

His prior roles within PepsiCo spanned Consumer Insights, Marketing and Commercial Analytics - Most recently as VP, Consumer Insights, Analytics and Category Mgmt function for the Snacks division (Frito Lay) - he led the transformation of insights to an end-to-end integrated enterprise function, spanning front end ideation all the way to commercial execution. A strong believer, in accelerating the use of data driven marketing, he created first ever in-house programmatic media division within PepsiCo, our approach to ROI measurement as well as start of PepsiCo’s Audience First Personalization journey.

Prior to joining PepsiCo, he spent over 10 years in consulting and worked in a variety of industries addressing a broad range of problems, from assembly line sequencing in automotive sector, to service parts supply chain for airline manufacturers, from demand forecasting in health care sector to New Product Forecasting for the video gaming industry. This has ignited a life-long passion for leveraging data, technology and analytics to solve human problems.

Originally from Kerala, India, he has called Dallas home for the last 20 years. He has a B.S. from the Indian Institute of Technology (IIT), Chennai and a M.S. from Purdue University both in Engineering. He and his wife Abitha are brand new, very sleep deprived parents to their 3 month old baby girl, Zoya. Their 4-legged elder children, Dogmatix and Dubblosix (schnauzers) are super curious about their new sibling and not entirely sure what to make of her. Foodies and Travel enthusiasts, Shyam and ABitha are eagerly looking forward to bringing up Zoya as a global citizen.

Stacie Henderson has spent over 15 years in senior level positions in the luxury and retail space working for global brands such as Versace and Salvatore Ferragamo. As an early digital adopter in the luxury industry, she initiated and oversaw the launch of ecommerce, digital strategy, social media, live streaming, and influencer programs while at Versace. She currently consults with a wide range of clients from CPG to luxury fashion brands. She also is a public speaker and has spoken at AirBnB, Instituto Rio Moda, Kellogg Executive MBA, and arlem Fashion Row X Google. Her topics include Leadership, Career Navigation, Luxury Fashion and Fashion Tech / Innovation. Henderson was most recently the CEO of Keep.com where she was responsible for driving the business of a mobile-first e-commerce fashion, beauty, and lifestyle platform with over 1 million Millennial users. With her extensive background in luxury and lifestyle brands, she also developed and executed successful digital strategies for clients such as Nordstrom, Ted Baker, Roberto Cavalli and Moda Operandi. Apple named Keep one of the best App updates in 2017.

Prior to Keep, Henderson was the US President of The Communications Store, a UK based strategic branding firm. In this capacity, she secured top clients such as Giorgio Armani, Moet Hennessy, Fendi while growing the business beyond expectations. As Vice President of Marketing at Westfield World Trade Center, she successfully oversaw the marketing, mobile technology and consumer experience for the $4 billion retail district.

In the spring of 2016, Henderson had the honor of being invited to the White House to support and advise the former First Lady, Ms. Michelle Obama, with The Better Make Room Campaign. Henderson is the co-founder of Fashion Tech Connects, a program that supports young women of color by offering internship opportunities at leading companies such as Stitch Fix, Shopbop, and Tory Burch. Inspired by fresh talent, she mentors a variety of fashion startups.

Henderson holds a Master in Fashion Management from SDA Bocconi in Milan, Italy and is fluent in Italian. She has lived and worked in Honduras, El Salvador, Ecuador, Japan, and Italy. She currently resides with her family in New York City and is officially an ice hockey Mom.

Stacie is part of Wealth Management and leads the learning, diversity and inclusion strategy for home office employees. Stacie develops programs and experiences that increase an individual’s ability to adapt, establish inclusive spaces, connect, influence, demonstrate presence, tell their story and step up into their next level of greatness.

Stacie brings together brand management expertise, the power of positive psychology science, and a high energy approach. Her career started in story development at major motion picture studios TriStar and 20th Century Fox. After several years in the film business Stacie translated her passion for stories and people to a career in marketing. She spent over a decade in global brand management in organizations such as Unilever, Coty, and Louis Vuitton Moet Hennessy. After experiencing the good, bad, and ugly that happens on teams, Stacie evolved her career to focus on leadership training and talent development.

After earning a BA in English Literature from Columbia University, Stacie earned an MBA from NYU during nights and weekends while maintaining full-time employment in brand management. During her transition from branding to learning & development, Stacie earned a positive psychology coach certification in individual and group coaching.

Those who have worked with Stacie and have experienced her programs describe her has engaging, high energy, fun, relatable, easy to work with, constructive, direct, and moves people out of their comfort zone to a higher degree of effectiveness. As a woman of color, Stacie is especially passionate about cultivating leadership in women and diverse groups. Stacie is affiliated with the International Coach Federation (ICF) and the International Positive Psychology Association (IPPA). She was recently invited to join the Institute for Real Growth (IRG), a not-for-profit consortium of CMOs and other growth leaders who meet to discuss cutting edge thought leadership on how to drive “real growth.” Stacie also volunteers for Rocking the Boat, a not-for-profit organization that teaches boat building, sailing and STEM skills to youth in the South Bronx.

Stacie resides in Westchester County, New York with her two children Ava (13) and Roman (9). She is a member of the American Sailing Association and, when not shuttling her children between sports events, can be found either on the water or reading about being on the water.

Highly motivated, visionary, and performance-driven Chief Marketing Officer with nearly 30 years of success in blue-chip FMCG, developing highly successful and award-winning marketing programs, innovation and advertising campaigns as well as proven business Managing Director.

Extensive international experience with consistent delivery in developed (Europe, UK, Belgium) & emerging markets (Russia, South Africa) and across local, regional & global enterprise roles. Success built on strategic agility & inspirational leadership of people, teams & organisations.

Energised and successful in business & brand turnarounds, and a highly effective & courageous leader in matrix organisations.

Nutrition Strategic Business Unit, Nestlé Enterprises SA (NESA)

Tarun has global category responsibility for the CHF 2.2B Wyeth Nutrition portfolio that includes ILLUMA, S-26, SMA, Bonna and Babynes on brand stewardship, long-term business strategy, consumer and medical communication, innovation pipeline development, and digital strategy. Tarun joined Nestle in December 2012, as part of the Wyeth Nutrition acquisition by Nestle.

Tarun has over 28 years of experience with a sustained track record of performance and business turnaround as measured by revenue and income growth, and market share gains in hyper competitive categories and markets. His experience spans multiple categories across Nutrition (Infant and Toddler Nutrition) and OTC Products (Eye Care, Oral Care, Hair Regrowth, Skin Care). Prior to joining Wyeth, Tarun held marketing roles of increasing responsibility in Global and US line management at Johnson & Johnson Healthcare Products, Pfizer Consumer Healthcare and Bausch & Lomb

A charismatic leader and exceptional strategist, Vanessa Schotes is an award-winning marketeer who has demonstrated an outstanding ability to apply her brand-building and results-driven marketing expertise to a myriad of industries. She joined IWG in 2015 as Marketing Director for Germany for the company’s Regus brand, and progressed through the ranks to become IWG’s Global Marketing Director four years later.

In her current role she is accountable for IWGs marketing campaign strategy and execution across the companies five operating brands, in 120 markets worldwide. Driving and inspiring her teams to excel and giving both the guidance and freedom to keep breaking new ground and performance goals, is what motivates her most.

Before joining IWG, Schotes created and led impactful marketing and communications strategies for brands including Moneycorp, CH & Co Catering, and Arriva Trains, with a focus on driving growth and building strategic partnerships. Her innovative approach has been recognised by a string of accolades.

Schotes holds a Postgraduate Diploma in Marketing from the Chartered Institute of Marketing, an MSc in Marketing and a degree in Business Studies and Japanese from the University of Wales, Cardiff, which included a year of study in Kitakyushu, Japan. Alongside Japanese , she speaks English and German fluently.

Outside of her working life, she volunteers for a number of animal charities providing her marketing expertise to create awareness and raising funds for good causes. A true animal lover, she enjoys equestrian sports and can usually be found spending her spare time outdoors with her horse.

Hisao Victor Misawa is a cofounding member of Alchemy-Rx a new strategy, marketing and eCommerce agency.

Victor has significant experience as a CMO/SVP of marketing having served in global and local roles for Newell Brands and Unilever.

During his 6 years at Newell Brands, Victor led the global marketing, innovation, strategy for the Writing division: Sharpie, Papermate, Expo, Dymo, Elmer’s Glue (Slime!). Prior to this, he was a CMO for Unilever North East Asia, based in Japan, leading marketing for all of Unilever’s brands in the region; Lux, Dove, Axe, Ben and Jerry’s, Lipton.

Victor started his career in Unilever in the UK with further postings in Australia, Japan, France (Global and Regional roles), Thailand. He is now based in Atlanta, where he has been living for the past 6 years with his family of five.

Victor grew up in Belgium, born in Mexico to Japanese and Mexican parents. He is Fluent in Spanish, English, French and Japanese. He is a graduate of Physics from Imperial College of Science, Technology and Medicine. With a master’s in management from the Imperial College Business School.

Victor is Vice President of the Board of the Roswell Soccer Club and a member of the Georgia State University Marketing Round Table.

Passionate leader, with 25 years of proven strategic, analytical, marketing and management experiences, local and international. Focused on Growth via value creation and Brands development aligned to company visions, I am an highly motivated individual who displays team spirit and personal commitment whilst delivering under pressure/in changing environment. With the consumer at the heart, I developed expertise in the creation and execution of brand strategies, while engaging cross-function, cross-country teams.

I joined the Coca-Cola Company 20years ago after some years at P&G. I worked in France, Belgium and GB&I, in Project manager, Commercial and Marketing roles.

Recently appointed Coca-Cola Company France CM&DO, I am putting in place with a new team the portfolio transformation in France to ensure our long term growth, balanced between Growing the Core business and entering new challenging opportunities.

Zara Mirza is an award winning, innovative marketer, skilled at building highly commercial brands across a variety of categories – including technology, consumer packaged goods and media.

Zara is currently Global Brand Director for GE, where she oversees global marketing, corporate brand and sponsorship.

Previously, Zara was Head of Creative Excellence at Bacardi Ltd, where she led all global marketing efforts across the premium portfolio of brands. Before moving to the US, Zara was a partner at BBH, one of the most successful and creatively accoladed agencies in the world.

Zara has a proven track record in understanding how brand building can help drive long-term growth for businesses, and has a reputation for using creativity and disruptive solutions to create real competitive advantage.Zara is British Indian and now lives in Manhattan with her husband and three children.